| List Profile |
This is the newest business database in Australia, and contains many names and information not previously available.
This is not the largest business file available, but as the name suggests, the "Power File" represents the "cream" or the "top end" of Australian Business. These are the names of the Companies and Organisations that are active and profitable, and the names of the Executives that can make the decision to buy your product. These are the people that you most want to talk to.
Painstakingly developed over more than 12 months, a wide range of sources of data has been accessed to create and update this very comprehensive database. These sources include telephone and personal research, media monitoring, company reports, government data and other published information. The selection criteria are very flexible and allow for very precise targeting.
| DECISION MAKERS |
NSW |
ACT |
VIC |
QLD |
SA |
WA |
NT |
TAS |
TOTAL |
| CHIEF EXECUTIVE |
17232 |
609 |
15437 |
3818 |
3834 |
3805 |
193 |
480 |
45,408 |
| MARKETING |
11930 |
227 |
9688 |
2301 |
1677 |
1873 |
108 |
242 |
28,406 |
| FINANCE |
12810 |
271 |
11002 |
2717 |
1895 |
2512 |
146 |
302 |
31,655 |
| TRAINING AND HUMAN RESOURCE |
6436 |
150 |
5270 |
1829 |
1315 |
1438 |
96 |
208 |
16,742 |
| PERSONNEL |
3875 |
80 |
3131 |
928 |
775 |
830 |
62 |
125 |
9,806 |
| MIS / IT |
6324 |
167 |
4941 |
1630 |
1136 |
1316 |
79 |
182 |
15,775 |
| COMPANY SECRETARY |
2835 |
129 |
2476 |
461 |
354 |
390 |
69 |
213 |
6,927 |
| PUBLIC RELATIONS |
1025 |
31 |
873 |
216 |
275 |
295 |
7 |
24 |
2,746 |
| CHAIRMAN |
913 |
36 |
680 |
150 |
115 |
124 |
23 |
69 |
2,110 |
| SALES |
2278 |
40 |
2259 |
464 |
402 |
373 |
1 |
69 |
5,886 |
| SECRETARY TO CEO |
2090 |
90 |
2015 |
342 |
260 |
291 |
57 |
162 |
5,328 |
Primary Industry Categories from The Power File
| Advertising |
Insurance |
| Agriculture |
Leisure |
| Business Services |
Manufacturing |
| Communications |
Mining |
| Computers |
Miscellaneous Services |
| Construction |
Organisations |
| Education |
Professionals (Accountants, etc.) |
| Finance |
Property |
| Government |
Retail |
| Health Services |
Transport |
| Hospitality |
Wholesale |
|
| Requirements & Restrictions |
Where a list is rented it may be used one time only. Copying in any form is prohibited and lists are seeded with dummy names to detect unauthorised use.
Where a list is purchased it can not be re-sold.
We require two sample mailing packages for approval.
Confirmation of your order in writing and acceptance of our standard list rental agreement.
Payment with order unless otherwise arranged. |